BUSINESS CHALLENGES MET BY STONE MANTEL: When an organization or community is faced with major landscape changes, operational challenges, communications issues or brand stagnation, its success and position as an industry leader and innovator become especially dependent on how strongly they’re aligned with their consumers/constituents.
Creating that alignment requires deep insights, objectivity, cutting-edge research methodology and in-depth understanding of what drives consumers’ decision-making and brand loyalty.
That’s where Stone Mantel’s unique ability to uncover breakthrough information and solve challenges with ground-breaking strategy comes into play.
FOUNDED: 2005
WHO WE ARE: Stone Mantel is a leading brand and customer experience strategy consulting firm. Stone Mantel specializes in collaborating with clients to solve the biggest brand and experience challenges they face.
WHAT WE OFFER: Stone Mantel offerings are rooted in best research practices, use of our four-phase proprietary methodology—The Mantel MethodSM, a collaborative approach with clients and decades of combined experience in marketing, business management and branding. Our solutions are designed to drive organizational success by creating meaningful brand and customer experiences, enhancing customer acquisition and retention efforts, supporting product/service innovation and laying the foundation for cultural change and industry evolution.
Specific solutions include:
• Brand strategy
• Branding seminars and workshops
• Creative strategy and design
• Customer experience design
• Product/service innovation
• Research
THE MANTEL METHOD: The Mantel MethodSM is Stone Mantel’s proprietary four-phase approach to uncovering insights and breakthroughs to address our clients’ toughest challenges. It involves:
- Discovering what matters most to clients’ customers.
- Defining the requirements to succeed.
- Demonstrating the value that has been created.
- Acting on all of the findings, strategies and supporting tools to help Stone Mantel’s clients bring a new, meaningful brand experience to life.
SAMPLE CLIENT LIST: Stone Mantel works with leaders and innovators in a variety of industries—e.g. financial services, health care and travel/tourism. Some clients include: City of Anchorage, City of Colorado Springs, Deluxe Corporation, Procter & Gamble, Royal Caribbean International and SunTrust Banks.
BUSINESS MODEL/TYPE: Virtual office; boutique firm; privately held
LOCATIONS: Headquarters: Colorado Springs. Satellite Offices: Detroit, Cleveland, Minneapolis and Miami.
LEADERSHIP: Founder and Principal: Dave Norton, Ph.D. Lead Strategist. Account Partner: Bryan Searing. Strategic Thought Leader: Joe Pine.
EMPLOYEES: Less than 12